YSM Projects / Premium Brand Merchandise
Leica: Precision you can carry.
The Leica project brought a premium photography brand’s attention to detail into collectible custom enamel pins, complemented by elegant velvet-box presentation. YSM supported the product and packaging as one cohesive experience.
The Brand
Precision in every detail.
For a brand synonymous with meticulous craftsmanship, the metal finish, pin details and unboxing experience all needed to feel considered.
The finishing detail is often what makes a product feel premium.
Project Focus
Leica
Product development, considered details and brand-led manufacturing support with YSM.
The Collaboration
From creative brief to a physical product.
A practical manufacturing process connecting the design, production and brand experience.
01 / THE BRIEF
Understand the idea
Create collectible enamel pins worthy of Leica’s premium design identity.
02 / YSM'S ROLE
Make it happen
Support material choices, manufacturing, finish selection and velvet box presentation.
03 / THE RESULT
Bring it to life
Refined custom pins with packaging designed to make receiving the product memorable.
Project Gallery
The details behind the work.
Original project photography, product artwork and creative references. Select an image to open it full size.
Project details
Custom enamel pins in premium velvet packaging
Detailed pins, polished metal finishes and presentation box design
Accurate artwork, consistency and luxury presentation
Account management and production coordination
Your Ideas, Made Real
Make merchandise worth keeping.
From thoughtful collectibles to complete merchandise collections, YSM combines practical product development, ethical manufacturing principles and hands-on production support.
