Oddbods (The Oddbods Show), the award-winning Singaporean animated comedy series, has become a global phenomenon in children’s entertainment. With its seven quirky, colorful characters and humor that transcends language, Oddbods has captured audiences of all ages. Since its debut in 2013, it has received multiple awards, including the Asian Television Awards, Apollo Awards, and Gold Panda Awards, and was nominated for an International Kids Emmy Award in 2017.
To support its growth and global licensing strategy, One Animation partnered with YourStuffMade.com to develop a line of sustainable, high-quality merchandise that would bring Oddbods’ characters off the screen and into the hands of children and families around the world.
Bringing Oddbods Characters to Life
YourStuffMade.com worked hand-in-hand with One Animation to translate digital characters into tangible, eco-friendly products. Our team designed, prototyped, and manufactured a range of items that blended playfulness, functionality, and sustainability.
Our work included:
Custom plush toys – soft, safe, and ethically made plushies representing Oddbods’ most beloved characters.
Apparel collections – custom t-shirts and kidswear made with sustainable fabrics and eco-friendly dyes.
Packaging and unboxing experiences – designed to delight children while minimizing environmental impact through recyclable and biodegradable materials.
Every product was manufactured under Certified B-Corp standards, ensuring eco-conscious practices, child-safe materials, and premium quality.
Amplifying the Brand with Sustainable Merch
This partnership helped Oddbods expand from an animated series into a global children’s brand with a strong physical presence. The merchandise strategy was designed not just to generate revenue, but to:
Deepen fan engagement by giving kids tangible ways to interact with the characters.
Promote sustainability by demonstrating that eco-friendly production can be fun, safe, and innovative.
Support brand growth by creating products suitable for licensing, retail, and promotional campaigns.
Bridge storytelling and play, connecting on-screen narratives to off-screen experiences.
Results of the Collaboration
The Oddbods x YourStuffMade.com collaboration achieved significant milestones:
Global product rollouts that expanded Oddbods’ reach into retail and licensing markets.
Sustainable plush and apparel lines that became staples for young fans worldwide.
Positive reception from families and retailers, who valued eco-conscious products designed with children’s safety in mind.
Contributing to Oddbods’ eventual acquisition by Moonbug Entertainment, helping elevate the brand’s value and global distribution potential.
Why Children’s Brands Partner with YourStuffMade.com
YourStuffMade.com is trusted by children’s entertainment brands because we provide:
Custom product development – from plush toys and apparel to collectibles and accessories.
Creative collaboration – translating digital characters into tangible, lovable products.
End-to-end solutions – design, production, packaging, and global delivery.
Final Thoughts
The Oddbods x YourStuffMade.com partnership demonstrates how children’s brands can amplify their impact through sustainable, custom merchandise. By creating plush toys, apparel, and collectibles that were both fun and eco-friendly, we helped Oddbods expand its global footprint, engage fans more deeply, and strengthen its licensing strategy.
At YourStuffMade.com, we specialize in helping children’s entertainment brands transform characters into safe, sustainable, and high-quality merchandise that inspires play, imagination, and loyalty.
Ready to bring your children’s brand to life with custom plush, apparel, and eco-friendly merchandise? Explore the YourStuffMade.com catalog and let’s collaborate.
