{"product_id":"adidas-skateboarding","title":"Adidas Skateboarding","description":"\u003cstyle\u003e\n\/* OVERRIDE YSM V9 A LARGHEZZA PIENA PER IL PRODOTTO — limitato solo a questo prodotto del caso studio.\n   Consente a product.description di occupare tutta la larghezza del contenuto, nasconde la galleria Shopify nativa,\n   i controlli di acquisto e il titolo del prodotto duplicato. *\/\nbody:has(.ysm-adidas-v9) .product:not(.card__inner),\nbody:has(.ysm-adidas-v9) .product.grid {\n  display:block!important;\n  grid-template-columns:minmax(0,1fr)!important;\n  width:100%!important;\n  max-width:none!important;\n  min-width:0!important;\n  margin-inline:auto!important;\n}\nbody:has(.ysm-adidas-v9) .product__media-wrapper,\nbody:has(.ysm-adidas-v9) .product__media-gallery,\nbody:has(.ysm-adidas-v9) .product media-gallery,\nbody:has(.ysm-adidas-v9) .product__title,\nbody:has(.ysm-adidas-v9) .product .price,\nbody:has(.ysm-adidas-v9) .product .product-form,\nbody:has(.ysm-adidas-v9) .product product-form,\nbody:has(.ysm-adidas-v9) .product variant-selects,\nbody:has(.ysm-adidas-v9) .product .shopify-payment-button,\nbody:has(.ysm-adidas-v9) .product .product__tax,\nbody:has(.ysm-adidas-v9) .product .product__sku,\nbody:has(.ysm-adidas-v9) .product .product__inventory,\nbody:has(.ysm-adidas-v9) .product .share-button {\n  display:none!important;\n}\nbody:has(.ysm-adidas-v9) .product__info-wrapper,\nbody:has(.ysm-adidas-v9) .product__info-container,\nbody:has(.ysm-adidas-v9) .product__description,\nbody:has(.ysm-adidas-v9) .product__description .rte {\n  display:block!important;\n  width:100%!important;\n  max-width:none!important;\n  min-width:0!important;\n  flex:0 0 100%!important;\n  padding:0!important;\n  margin-inline:auto!important;\n}\n\/* Override le colonne informative di Dawn a metà larghezza, con spaziatura in stile pagina. *\/\nbody:has(.ysm-adidas-v9) .product__info-wrapper.grid__item {\n  width:100%!important;\n  max-width:100%!important;\n}\nbody:has(.ysm-adidas-v9) .product__description \u003e .ysm-adidas-v9 {\n  width:100%!important;\n  max-width:1160px!important;\n  margin-inline:auto!important;\n}\n\/* Evita che gli stili generici di RTE interferiscano con le schede del caso studio. *\/\nbody:has(.ysm-adidas-v9) .product__description .rte \u003e * { max-width:none; }\n\u003c\/style\u003e\n\u003cstyle\u003e\n\/* Design del caso studio YSM V9 *\/\n.ysm-adidas-v9{--green:#2d684a;--ink:#203128;--muted:#617168;--line:#dfe7e0;--soft:#f3f7f3;color:var(--ink);font-family:inherit;line-height:1.5;width:100%;max-width:1160px;margin:auto;overflow:clip}\n.ysm-adidas-v9 *,.ysm-adidas-v9 *:before,.ysm-adidas-v9 *:after{box-sizing:border-box;min-width:0}\n.ysm-adidas-v9 .inner{width:min(1160px,calc(100% - 36px));margin-inline:auto}\n.ysm-adidas-v9 h1,.ysm-adidas-v9 h2,.ysm-adidas-v9 h3{font-family:inherit;font-weight:750;letter-spacing:-.035em;line-height:1.12;margin:0;color:var(--ink)}\n.ysm-adidas-v9 h1{font-size:clamp(33px,4.2vw,58px)}.ysm-adidas-v9 h2{font-size:clamp(25px,3vw,38px)}.ysm-adidas-v9 h3{font-size:clamp(17px,1.7vw,21px)}\n.ysm-adidas-v9 p{margin:0}.ysm-adidas-v9 a{text-decoration:none}.ysm-adidas-v9 .eyebrow{color:var(--green);font-size:11px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;margin:0 0 10px}\n.ysm-adidas-v9 .lead{color:var(--muted);font-size:clamp(15px,1.45vw,18px);line-height:1.55}\n.ysm-adidas-v9 .btn{display:inline-flex;align-items:center;justify-content:center;gap:12px;min-height:45px;padding:12px 19px;background:var(--green);color:#fff!important;border-radius:10px;font-size:14px;font-weight:750;text-align:center;text-decoration:none!important;transition:transform .2s,background .2s}\n.ysm-adidas-v9 .btn:hover{transform:translateY(-2px);background:#204e36}.ysm-adidas-v9 a:focus-visible{outline:3px solid var(--green);outline-offset:3px}\n.ysm-adidas-v9 .square{display:block;position:relative;width:100%;aspect-ratio:1\/1;margin:0;padding:0;overflow:hidden;border:1px solid var(--line);border-radius:16px;background:#fff}\n.ysm-adidas-v9 .square img{position:absolute;inset:0;display:block!important;width:100%!important;height:100%!important;max-width:none!important;max-height:none!important;padding:0!important;margin:0!important;border:0!important;border-radius:0!important;object-position:center;transition:transform .25s ease}\n.ysm-adidas-v9 .square.photo img{object-fit:cover!important}.ysm-adidas-v9 .square.art img{object-fit:contain!important}.ysm-adidas-v9 .square.logo img{object-fit:contain!important;padding:8%!important}.ysm-adidas-v9 .gallery a:hover img{transform:scale(1.035)}.ysm-adidas-v9 .gallery a:hover .square{border-color:#9db9a5}\n.ysm-adidas-v9 .hero{padding:clamp(18px,3vw,38px) 0 32px}.ysm-adidas-v9 .hero-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(22px,4vw,52px);align-items:center}.ysm-adidas-v9 .hero .lead{margin-top:16px}\n.ysm-adidas-v9 .chips{display:flex;flex-wrap:wrap;gap:7px;margin:18px 0 20px}.ysm-adidas-v9 .chip{padding:6px 10px;background:#eaf2eb;border-radius:8px;font-size:12px;font-weight:650}\n.ysm-adidas-v9 .section{padding:clamp(28px,3.6vw,44px) 0;border-top:1px solid var(--line)}.ysm-adidas-v9 .section-lead{max-width:780px;margin-top:12px}\n.ysm-adidas-v9 .brand-grid{display:grid;grid-template-columns:1.2fr .8fr;gap:clamp(24px,4vw,60px);align-items:center}.ysm-adidas-v9 .brand-grid .logo{width:min(100%,300px);justify-self:center}.ysm-adidas-v9 .brand-grid .lead{margin-top:13px}\n.ysm-adidas-v9 .quote{border-left:3px solid var(--green);padding:0 0 0 16px;margin:18px 0 0;font-size:clamp(17px,1.85vw,22px);font-weight:650;line-height:1.4;letter-spacing:-.02em}\n.ysm-adidas-v9 .story{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px;margin-top:22px}.ysm-adidas-v9 .story-card{padding:22px;border:1px solid var(--line);border-radius:14px;background:var(--soft);transition:transform .2s,box-shadow .2s}.ysm-adidas-v9 .story-card:hover{transform:translateY(-4px);box-shadow:0 12px 26px rgba(24,54,37,.08)}.ysm-adidas-v9 .story-card .num{font-size:11px;color:var(--green);font-weight:800;letter-spacing:.12em;margin-bottom:12px}.ysm-adidas-v9 .story-card p:last-child{color:var(--muted);font-size:14px;line-height:1.55;margin-top:8px}\n.ysm-adidas-v9 .gallery{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px;margin-top:20px}.ysm-adidas-v9 .gallery a{display:block;cursor:zoom-in}\n.ysm-adidas-v9 .project-info{margin-top:24px;padding:22px;border:1px solid var(--line);border-radius:14px;background:var(--soft)}.ysm-adidas-v9 .project-info h3{margin-bottom:17px}.ysm-adidas-v9 .info-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:17px 26px}.ysm-adidas-v9 .info-item{border-top:1px solid var(--line);padding-top:12px}.ysm-adidas-v9 .info-item strong{display:block;font-size:14px;margin-bottom:6px}.ysm-adidas-v9 .info-item p{color:var(--muted);font-size:14px;line-height:1.55}\n.ysm-adidas-v9 .product-links{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px;margin-top:20px}.ysm-adidas-v9 .product-link{display:flex;justify-content:space-between;align-items:center;gap:12px;padding:18px;background:#fff;border:1px solid var(--line);border-radius:14px;color:var(--ink)!important;transition:background .2s,transform .2s}.ysm-adidas-v9 .product-link:hover{background:var(--soft);transform:translateY(-2px)}.ysm-adidas-v9 .product-link strong{font-size:15px}.ysm-adidas-v9 .product-link span{font-size:21px;color:var(--green)}\n.ysm-adidas-v9 .final{padding:30px 0 40px}.ysm-adidas-v9 .cta{padding:clamp(25px,4vw,38px);background:var(--ink);border-radius:17px;display:flex;align-items:center;justify-content:space-between;gap:25px}.ysm-adidas-v9 .cta h2{color:#fff}.ysm-adidas-v9 .cta .eyebrow{color:#b1d9bd}.ysm-adidas-v9 .cta p:not(.eyebrow){color:#d2dfd5;font-size:15px;max-width:580px;margin-top:10px}.ysm-adidas-v9 .cta .btn{background:#fff;color:var(--ink)!important;flex-shrink:0}.ysm-adidas-v9 .cta .btn:hover{background:#e5f2e8}\n@media(max-width:800px){.ysm-adidas-v9 .hero-grid,.ysm-adidas-v9 .brand-grid{grid-template-columns:1fr;gap:20px}.ysm-adidas-v9 .hero .square{max-width:500px}.ysm-adidas-v9 .brand-grid .logo{width:min(100%,230px)}.ysm-adidas-v9 .story{grid-template-columns:1fr}.ysm-adidas-v9 .gallery{grid-template-columns:repeat(2,minmax(0,1fr));gap:10px}.ysm-adidas-v9 .cta{flex-direction:column;align-items:stretch}}\n@media(max-width:480px){.ysm-adidas-v9 .inner{width:calc(100% - 28px)}.ysm-adidas-v9 .hero{padding:14px 0 25px}.ysm-adidas-v9 h1{font-size:clamp(31px,8vw,39px)}.ysm-adidas-v9 h2{font-size:clamp(24px,6vw,30px)}.ysm-adidas-v9 .section{padding:25px 0}.ysm-adidas-v9 .story-card{padding:17px}.ysm-adidas-v9 .gallery{gap:8px}.ysm-adidas-v9 .info-grid{grid-template-columns:1fr;gap:13px}.ysm-adidas-v9 .project-info{padding:17px}.ysm-adidas-v9 .product-links{grid-template-columns:1fr}.ysm-adidas-v9 .hero .btn,.ysm-adidas-v9 .cta .btn{width:100%}.ysm-adidas-v9 .final{padding:23px 0 30px}.ysm-adidas-v9 .cta{padding:24px}}\n@media(prefers-reduced-motion:reduce){.ysm-adidas-v9 *{transition:none!important}}\n\u003c\/style\u003e\n\u003carticle class=\"ysm-adidas-v9\"\u003e\n\u003cheader class=\"hero\"\u003e\u003cdiv class=\"inner hero-grid\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"eyebrow\"\u003eProgetti YSM \/ Skateboard e streetwear\u003c\/p\u003e\n\u003ch1\u003eAdidas 3MC: non solo il lancio di una scarpa. Una scena.\u003c\/h1\u003e\n\u003cp class=\"lead\"\u003eAdidas Skateboarding ha presentato la 3MC con un lancio immersivo incentrato sulla cultura dello skate, la street art e la comunità. YSM ha contribuito all’esperienza con merchandising personalizzato e competenze produttive.\u003c\/p\u003e\n\u003cdiv class=\"chips\"\u003e\n\u003cspan class=\"chip\"\u003eAdidas 3MC\u003c\/span\u003e\u003cspan class=\"chip\"\u003eMerchandising personalizzato\u003c\/span\u003e\u003cspan class=\"chip\"\u003eAttivazione del brand\u003c\/span\u003e\n\u003c\/div\u003e\n\u003ca class=\"btn\" href=\"https:\/\/yourstuffmade.com\/collections\/custom-ethical-products\"\u003eScopri la produzione personalizzata →\u003c\/a\u003e\n\u003c\/div\u003e\n\u003cfigure class=\"square photo\"\u003e\u003cimg alt=\"Insegna al neon Adidas al lancio dedicato allo skate\" height=\"900\" loading=\"eager\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/Adidasneonsign_a04caa4e-9564-44cc-b1db-0c8d22fa5b22.webp?v=1714270280\" width=\"900\"\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\u003c\/header\u003e\n\u003csection class=\"section\"\u003e\u003cdiv class=\"inner brand-grid\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"eyebrow\"\u003eIl brand\u003c\/p\u003e\n\u003ch2\u003eTre strisce. Generazioni di cultura.\u003c\/h2\u003e\n\u003cp class=\"lead\"\u003eDallo sport internazionale alla musica, alla moda e allo streetwear, Adidas è diventato uno dei nomi più riconoscibili della cultura. Il lancio della 3MC ha celebrato l’individualità e l’energia creativa dello skateboarding.\u003c\/p\u003e\n\u003cblockquote class=\"quote\"\u003eLe esperienze di marca più efficaci diventano parte della cultura.\u003c\/blockquote\u003e\n\u003c\/div\u003e\n\u003cfigure class=\"square logo\"\u003e\u003cimg alt=\"Logo Adidas\" height=\"600\" loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidaslogo_962d43f5-3360-42f3-b7d1-cedacf7b6764.webp?v=1714270280\" width=\"600\"\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\u003c\/section\u003e\n\u003csection class=\"section\"\u003e\u003cdiv class=\"inner\"\u003e\n\u003cp class=\"eyebrow\"\u003eLa collaborazione\u003c\/p\u003e\n\u003ch2\u003ePer la comunità. Non solo per la campagna.\u003c\/h2\u003e\n\u003cp class=\"lead section-lead\"\u003eInsieme ad Adidas e all’agenzia creativa AndPeople, YSM ha contribuito a collegare il lancio di una calzatura a prodotti di marca tangibili.\u003c\/p\u003e\n\u003cdiv class=\"story\"\u003e\n\u003cdiv class=\"story-card\"\u003e\n\u003cp class=\"num\"\u003e01 \/ IL BRIEF\u003c\/p\u003e\n\u003ch3\u003eAutenticità, prima di tutto\u003c\/h3\u003e\n\u003cp\u003eCreare merchandising che collegasse Adidas 3MC allo skate e allo streetwear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"story-card\"\u003e\n\u003cp class=\"num\"\u003e02 \/ IL RUOLO DI YSM\u003c\/p\u003e\n\u003ch3\u003eIdee creative, realizzate\u003c\/h3\u003e\n\u003cp\u003eSupporto nella progettazione, prototipazione e produzione coordinata.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"story-card\"\u003e\n\u003cp class=\"num\"\u003e03 \/ IL RISULTATO\u003c\/p\u003e\n\u003ch3\u003ePiù di un lancio\u003c\/h3\u003e\n\u003cp\u003eContribuire a riunire rampe da skate, graffiti, musica e merchandising personalizzato.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/section\u003e\n\u003csection class=\"section\"\u003e\u003cdiv class=\"inner\"\u003e\n\u003cp class=\"eyebrow\"\u003eGalleria del progetto\u003c\/p\u003e\n\u003ch2\u003eProgettato per la strada.\u003c\/h2\u003e\n\u003cp class=\"lead section-lead\"\u003eSpazi dedicati allo skate, opere creative e merchandising da collezione del lancio della 3MC.\u003c\/p\u003e\n\u003cdiv class=\"gallery\" data-ysm-expanded-gallery=\"\"\u003e\n\u003ca aria-label=\"Visualizza la rampa del lancio Adidas dedicato allo skate\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidasskateramp_1c7cab9b-2210-4dab-a409-2c2a885f89f8.webp?v=1714270280\" rel=\"noopener\" target=\"_blank\"\u003e\u003cfigure class=\"square photo\"\u003e\u003cimg alt=\"Rampa del lancio Adidas dedicato allo skate\" height=\"600\" loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidasskateramp_1c7cab9b-2210-4dab-a409-2c2a885f89f8.webp?v=1714270280\" width=\"600\"\u003e\u003c\/figure\u003e\u003c\/a\u003e\n\u003ca aria-label=\"Visualizza la spilla smaltata Adidas a forma di scarpa\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidasenamelpinssneaker_2c9e6852-238e-4c73-a518-114b279fc6e5.webp?v=1714270280\" rel=\"noopener\" target=\"_blank\"\u003e\u003cfigure class=\"square photo\"\u003e\u003cimg alt=\"Spilla smaltata Adidas a forma di scarpa\" height=\"600\" loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidasenamelpinssneaker_2c9e6852-238e-4c73-a518-114b279fc6e5.webp?v=1714270280\" width=\"600\"\u003e\u003c\/figure\u003e\u003c\/a\u003e\n\u003ca aria-label=\"Visualizza le spille smaltate Adidas\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidasenamelpins_46c421dd-53b3-4954-b698-c6444aa7856e.webp?v=1714270280\" rel=\"noopener\" target=\"_blank\"\u003e\u003cfigure class=\"square art\"\u003e\u003cimg alt=\"Spille smaltate Adidas\" height=\"600\" loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidasenamelpins_46c421dd-53b3-4954-b698-c6444aa7856e.webp?v=1714270280\" width=\"600\"\u003e\u003c\/figure\u003e\u003c\/a\u003e\n\u003ca aria-label=\"Visualizza la grafica del design Adidas 3MC\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/Adidasdesignart_78d23c40-28b4-408b-ab1c-a849be824563.webp?v=1714270280\" rel=\"noopener\" target=\"_blank\"\u003e\u003cfigure class=\"square art\"\u003e\u003cimg alt=\"Grafica del design Adidas 3MC\" height=\"600\" loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/Adidasdesignart_78d23c40-28b4-408b-ab1c-a849be824563.webp?v=1714270280\" width=\"600\"\u003e\u003c\/figure\u003e\u003c\/a\u003e\n\u003ca aria-label=\"Visualizza la scarpa Adidas con graffiti\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/Adidasgraffittishoe_ebd84221-c427-458b-936d-6126e6790eb9.webp?v=1714270280\" rel=\"noopener\" target=\"_blank\"\u003e\u003cfigure class=\"square photo\"\u003e\u003cimg alt=\"Scarpa Adidas con graffiti\" height=\"600\" loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/Adidasgraffittishoe_ebd84221-c427-458b-936d-6126e6790eb9.webp?v=1714270280\" width=\"600\"\u003e\u003c\/figure\u003e\u003c\/a\u003e\n\u003ca aria-label=\"Visualizza il poster dell’evento Adidas\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/Adidasposterdasdays_8651b022-691b-4a96-ae59-da47e119b267.webp?v=1714270280\" rel=\"noopener\" target=\"_blank\"\u003e\u003cfigure class=\"square art\"\u003e\u003cimg alt=\"Poster dell’evento Adidas\" height=\"600\" loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/Adidasposterdasdays_8651b022-691b-4a96-ae59-da47e119b267.webp?v=1714270280\" width=\"600\"\u003e\u003c\/figure\u003e\u003c\/a\u003e\n\u003ca aria-label=\"Visualizza l’attivazione nel magazzino dedicato allo skate\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidasrampswarehouse_f76c982b-13fe-46bf-a5a5-e3bbf615ce3b.webp?v=1714270280\" rel=\"noopener\" target=\"_blank\"\u003e\u003cfigure class=\"square photo\"\u003e\u003cimg alt=\"Attivazione nel magazzino dedicato allo skate\" height=\"600\" loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidasrampswarehouse_f76c982b-13fe-46bf-a5a5-e3bbf615ce3b.webp?v=1714270280\" width=\"600\"\u003e\u003c\/figure\u003e\u003c\/a\u003e\n\u003ca aria-label=\"Visualizza la foto della spilla smaltata YSM\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/YourstuffmadeEnamelPin6_fa1c4c89-0483-44b0-a4f9-be573752c7c0.jpg?v=1715223183\" rel=\"noopener\" target=\"_blank\"\u003e\u003cfigure class=\"square photo\"\u003e\u003cimg alt=\"Foto della spilla smaltata YSM\" height=\"600\" loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/YourstuffmadeEnamelPin6_fa1c4c89-0483-44b0-a4f9-be573752c7c0.jpg?v=1715223183\" width=\"600\"\u003e\u003c\/figure\u003e\u003c\/a\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"project-info\"\u003e\n\u003ch3\u003eDettagli del progetto\u003c\/h3\u003e\n\u003cdiv class=\"info-grid\"\u003e\n\u003cdiv class=\"info-item\"\u003e\n\u003cstrong\u003eCampagna\u003c\/strong\u003e\u003cp\u003eLancio della scarpa da skate Adidas 3MC e attivazione streetwear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"info-item\"\u003e\n\u003cstrong\u003eProdotti\u003c\/strong\u003e\u003cp\u003eSpille smaltate, gadget promozionali personalizzati e merchandising della campagna.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"info-item\"\u003e\n\u003cstrong\u003ePartner creativi\u003c\/strong\u003e\u003cp\u003eAdidas, AndPeople e YSM.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"info-item\"\u003e\n\u003cstrong\u003eIl ruolo di YSM\u003c\/strong\u003e\u003cp\u003eSviluppo di prodotti personalizzati e coordinamento della produzione.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/section\u003e\n\u003csection class=\"section\"\u003e\u003cdiv class=\"inner\"\u003e\n\u003cp class=\"eyebrow\"\u003eCrea qualcosa di simile\u003c\/p\u003e\n\u003ch2\u003eDai vita alla tua idea.\u003c\/h2\u003e\n\u003cp class=\"lead section-lead\"\u003eScopri i prodotti personalizzati e le opzioni di produzione per il tuo prossimo progetto di merchandising per il brand.\u003c\/p\u003e\n\u003cdiv class=\"product-links\"\u003e\n\u003ca class=\"product-link\" href=\"https:\/\/yourstuffmade.com\/collections\/custom-ethical-products\"\u003e\u003cstrong\u003eMerchandising personalizzato\u003c\/strong\u003e\u003cspan\u003e→\u003c\/span\u003e\u003c\/a\u003e\u003ca class=\"product-link\" href=\"https:\/\/yourstuffmade.com\/collections\/custom-ethical-products\"\u003e\u003cstrong\u003eAccessori personalizzati\u003c\/strong\u003e\u003cspan\u003e→\u003c\/span\u003e\u003c\/a\u003e\u003ca class=\"product-link\" href=\"https:\/\/yourstuffmade.com\/collections\/custom-ethical-products\"\u003e\u003cstrong\u003eScopri tutti i prodotti\u003c\/strong\u003e\u003cspan\u003e→\u003c\/span\u003e\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/section\u003e\n\u003csection class=\"final\"\u003e\u003cdiv class=\"inner\"\u003e\u003cdiv class=\"cta\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"eyebrow\"\u003eIl tuo brand, realizzato\u003c\/p\u003e\n\u003ch2\u003eCrea qualcosa che faccia evolvere la cultura.\u003c\/h2\u003e\n\u003cp\u003eDai singoli articoli da collezione alle collezioni complete di merchandising, YSM unisce principi di produzione etica, sviluppo attento dei prodotti e supporto diretto.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ca class=\"btn\" href=\"https:\/\/yourstuffmade.com\/collections\/custom-ethical-products\"\u003eAvvia il tuo prossimo progetto →\u003c\/a\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/section\u003e\n\u003c\/article\u003e\n\n\u003cscript\u003e\n\/* YSM V9: aggiunge alla galleria di questo progetto i contenuti multimediali originali del prodotto Shopify.\n   I contenuti multimediali nativi restano nascosti alla vista, ma vengono usati come fonte affidabile per le immagini.\n   Le foto del progetto già selezionate nella galleria restano in testa. *\/\n(function () {\n  'use strict';\n  var articleSelector = '.ysm-adidas-v9';\n  function imageKey(url) {\n    if (!url) return '';\n    try {\n      var parsed = new URL(url, window.location.href);\n      var file = decodeURIComponent(parsed.pathname.split('\/').pop() || '');\n      return file.replace(\/_(?:pico|icon|thumb|small|compact|medium|large|grande|master|\\d+x\\d*|x\\d+)\\.(?=[^.]+$)\/i, '.').toLowerCase();\n    } catch (e) { return url.split('?')[0].toLowerCase(); }\n  }\n  function bestURL(img) {\n    if (!img) return '';\n    var url = img.getAttribute('data-zoom-src') || img.getAttribute('data-full-src') || '';\n    if (!url) {\n      var srcset = img.getAttribute('srcset') || img.getAttribute('data-srcset') || '';\n      var choices = srcset.split(',').map(function (s) {\n        var match = s.trim().match(\/^(\\S+)\\s+(\\d+)w$\/);\n        return match ? {url:match[1],width:Number(match[2])} : null;\n      }).filter(Boolean).sort(function(a,b){return b.width-a.width;});\n      if (choices.length) url = choices[0].url;\n    }\n    url = url || img.getAttribute('data-src') || img.getAttribute('src') || '';\n    if (url.indexOf('\/\/')===0) url=window.location.protocol+url;\n    return url;\n  }\n  function addProductMedia() {\n    var project = document.querySelector(articleSelector);\n    if (!project) return;\n    var gallery = project.querySelector('[data-ysm-expanded-gallery]');\n    if (!gallery) return;\n    var seen = new Set();\n    project.querySelectorAll('img').forEach(function(img){ seen.add(imageKey(img.getAttribute('src'))); });\n    gallery.querySelectorAll('a[href]').forEach(function(a){ seen.add(imageKey(a.getAttribute('href'))); });\n    \/\/ Estrae solo i contenuti multimediali originali del prodotto corrente, non le immagini consigliate o di navigazione.\n    var candidates = document.querySelectorAll(\n      '.product__media-wrapper .product__media-item img, ' +\n      '.product__media-wrapper .product__media img, ' +\n      '.product__media-wrapper media-gallery img, ' +\n      '.product__media-gallery .product__media img, ' +\n      '.product__media-gallery .product__media-item img'\n    );\n    var added = 0;\n    candidates.forEach(function(img){\n      var url=bestURL(img);\n      var key=imageKey(url);\n      if (!url || !key || seen.has(key)) return;\n      \/\/ Esclude i segnaposto trasparenti e le icone SVG che non sono immagini.\n      if (\/^data:|\\.svg(?:$|\\?)\/i.test(url)) return;\n      seen.add(key);\n      var alt=(img.getAttribute('alt') || '').trim();\n      var label=alt || 'Foto originale del progetto';\n      var a=document.createElement('a');\n      a.href=url;\n      a.target='_blank';\n      a.rel='noopener';\n      a.setAttribute('aria-label','Visualizza l’immagine originale del progetto: '+label);\n      var figure=document.createElement('figure');\n      figure.className='square photo';\n      var picture=document.createElement('img');\n      picture.src=url;\n      picture.alt=label;\n      picture.loading='lazy';\n      picture.width=600;\n      picture.height=600;\n      figure.appendChild(picture);\n      a.appendChild(figure);\n      gallery.appendChild(a);\n      added++;\n    });\n    if (added) gallery.setAttribute('data-extra-photos', String(\n      Number(gallery.getAttribute('data-extra-photos')||0)+added\n    ));\n  }\n  if (document.readyState==='loading') {\n    document.addEventListener('DOMContentLoaded',addProductMedia);\n  } else { addProductMedia(); }\n  window.addEventListener('load',addProductMedia,{once:true});\n  \/\/ Alcuni temi Shopify caricano i contenuti multimediali del prodotto dopo DOMContentLoaded.\n  setTimeout(addProductMedia,800);\n  setTimeout(addProductMedia,2200);\n})();\n\u003c\/script\u003e","brand":"Adidas","offers":[{"title":"Default Title","offer_id":43842818146326,"sku":"","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7554\/5622\/files\/adidaslogo.webp?v=1690878339","url":"https:\/\/yourstuffmade.com\/it\/products\/adidas-skateboarding","provider":"Yourstuffmade.com","version":"1.0","type":"link"}